Turning unplanned overpayment into a status signal : how mentioning the price paid repairs satisfaction
Aaron M. Garvey, Simon J. Blanchard, Karen Page Winterich
| Year of publication: |
March 2017
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|---|---|
| Authors: | Garvey, Aaron M. ; Blanchard, Simon J. ; Winterich, Karen Page |
| Published in: |
Marketing letters : a journal of research in marketing. - Dordrecht [u.a.] : Springer, ISSN 0923-0645, ZDB-ID 1031012-5. - Vol. 28.2017, 1, p. 71-83
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| Subject: | Conspicuous consumption | Pricing | Overpayment | Status | Satisfaction | Sozialer Status | Social status | Nachfrageinterdependenz | Interdependent preferences | Zufriedenheit | Kundenzufriedenheit | Customer satisfaction | Konsumentenverhalten | Consumer behaviour | Signalling | Arbeitszufriedenheit | Job satisfaction | Preismanagement | Pricing strategy | Preis | Price |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1007/s11002-015-9383-9 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011653731