Twenty ads that shook the world : the century's most groundbreaking advertising and how it changed us all
James B. Twitchell
| Alternative title: | 20 ads that shook the world |
|---|---|
| Year of publication: |
2000
|
| Authors: | Twitchell, James B. |
| Publisher: |
New York, NY : Three Rivers Pr. |
| Subject: | Werbung | Erfolgsfaktor | Fallstudiensammlung |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | 229 S. : Ill. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 0-609-80723-4 |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004743783