Twitter and its usage for dialogic stakeholder communication by MNCs and NGOs
Year of publication: |
2014
|
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Authors: | Inauen, Sarah ; Schoeneborn, Dennis |
Published in: |
Communicating corporate social responsibility : perspectives and practice. - Bingley [u.a.] : Emerald, ISBN 978-1-78350-795-5. - 2014, p. 283-310
|
Subject: | Twitter, Inc. | Corporate Social Responsibility | Corporate social responsibility | Öffentlichkeitsarbeit | Public relations | Social Web | Social web | Web 2.0-Technologien | Web 2.0 technologies | Multinationales Unternehmen | Transnational corporation | Nichtregierungsorganisation | Non-governmental organization | Deutschsprachiger Raum | German-speaking countries |
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