Two-level model of customer retention in the US mobile telecommunications service market
Year of publication: |
2008
|
---|---|
Authors: | Seo, Dong Back ; Ranganathan, C. ; Babad, Yair |
Published in: |
Telecommunications policy : the international journal of digital economy, data sciences and new media. - Amsterdam : Elsevier Science, ISSN 0308-5961, ZDB-ID 752275-7. - Vol. 32.2008, 3/4, p. 182-196
|
Subject: | Wechselverhalten | Switching behaviour | Mobilkommunikation | Mobile communications | Konsumentenverhalten | Consumer behaviour | Kundenzufriedenheit | Customer satisfaction | USA | United States |
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