Two new features in discrete choice experiments to improve willingness-to-pay estimation that result in SDR and SADR: separated (adaptive) dual response
Christian Schlereth, Bernd Skiera
| Year of publication: |
March 2017
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| Authors: | Schlereth, Christian ; Skiera, Bernd |
| Published in: |
Management science : journal of the Institute for Operations Research and the Management Sciences. - Catonsville, MD : INFORMS, ISSN 0025-1909, ZDB-ID 206345-1. - Vol. 63.2017, 3, p. 829-842
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| Subject: | willingness to pay | discrete choice experiments | choice-based conjoint | pricing | no-purchase option | Zahlungsbereitschaftsanalyse | Willingness to pay | Diskrete Entscheidung | Discrete choice | Experiment | Conjoint-Analyse | Conjoint analysis | Konsumentenverhalten | Consumer behaviour | Theorie | Theory |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1287/mnsc.2015.2367 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011656398