A two-stage approach for a reflective-formative hierarchical latent variable model for measuring customer loyalty : special case of Indian e-customers
Thomas John Paul and Jayanth Jacob
| Year of publication: |
2018
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| Authors: | Paul, Thomas John ; Jacob, Jayanth |
| Published in: |
International journal of electronic marketing and retailing : IJEMR. - Olney, Bucks. : Inderscience Enterprises Ltd., ISSN 1741-1025, ZDB-ID 2193368-6. - Vol. 9.2018, 3, p. 230-253
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| Subject: | loyalty | habit | value | satisfaction | trust | information system continuance | latent variable score | reflective formative construct | gender | moderator | mediator | two-stage approach | PLS-SEM | Beziehungsmarketing | Relationship marketing | Konsumentenverhalten | Consumer behaviour | Messung | Measurement | Vertrauen | Confidence | Kundenzufriedenheit | Customer satisfaction | Indien | India | Geschlecht | Gender | Strukturgleichungsmodell | Structural equation model |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011925506