Types of green practices, hotel price image and consumers' attitudes in China : the mediating role of consumer skepticism
Year of publication: |
2020
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Authors: | Yin, Cheng-Yue ; Du, Fan ; Chen, Yong |
Published in: |
Journal of hospitality marketing & management. - London [u.a.] : Routledge, Taylor and Francis Group, ISSN 1936-8631, ZDB-ID 2486892-9. - Vol. 29.2020, 3, p. 329-357
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Subject: | consumer attitude | consumer skepticism | Hotel green practice | price image | Konsumentenverhalten | Consumer behaviour | Hotellerie | Hotel industry | China | Umweltbewusstsein | Environmental consciousness | Öko-Produkt | Sustainable product | Umweltmanagement | Environmental management | Preismanagement | Pricing strategy |
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