UHNWI IN EMERGING MARKETS – THEY STILL THINK, ACT AND INVEST DIFFERENTLY

Extremely affluent investors differ in a number of ways. In industrialized countries the average age of UHNWI is rather high, their wealth is frequently inherited and the investment style if more conservative. In contrast, UHNWI in emerging markets are comparatively young, they have created their wealth themselves, and they strive for further growth also in terms of their investment style, which means they are less risk averse. It is still the case that UHNWI in emerging markets think, act and invest in a different way.