Uncertainty and risk: purchase intentions of new and expectant adopting parents
| Year of publication: |
2013
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|---|---|
| Authors: | Way, Danielle ; Meyers, Yuvay Jeanine |
| Published in: |
Young consumers : insight and ideas for responsible marketers. - Bingley : Emerald, ISSN 1747-3616, ZDB-ID 22534994. - Vol. 14.2013, 1 (8.3.), p. 79-88
|