Understanding collaborativevvconsumption : an overview

This introductory chapter offers an overview of collaborative consumption. As editors of and contributors to this work, our aim is to provide the reader with a deeper understanding of Collaborative Consumption (CC) by acquainting them with the various collaborative efforts beyond the mainstream marketplace. This book is meant for students and scholars interested in learning more about CC. Apart from this Introduction, it includes 15 chapters using a five-part framework that guides the reader through the aspects necessary for understanding CC.