Understanding consumer ethnocentrism in developing countries : case Bangladesh
Tamgid Ahmed Chowdhury
| Year of publication: |
2013
|
|---|---|
| Authors: | Chowdhury, Tamgid Ahmed |
| Published in: |
Journal of global marketing. - Philadelphia, Pa. : Taylor & Francis, ISSN 0891-1762, ZDB-ID 1034619-3. - Vol. 26.2013, 4, p. 224-236
|
| Subject: | Consumer ethnocentrism | CETSCALE | developing countries | Bangladesh | Bangladesch | Entwicklungsländer | Developing countries | Konsumentenverhalten | Consumer behaviour | Nationalkultur | National culture |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010199638