Understanding cross-cultural sales manager–salesperson relationships in the Asia-Pacific Rim region : a grounded theory approach
Dawn R. Deeter-Schmelz, Timothy P. Lauer and John M. Rudd
| Year of publication: |
2019
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|---|---|
| Authors: | Deeter-Schmelz, Dawn R. ; Lauer, Timothy P. ; Rudd, John M. |
| Published in: |
Journal of personal selling & sales management : JPSSM. - London : Routledge, Taylor & Francis, ISSN 1557-7813, ZDB-ID 2068748-5. - Vol. 39.2019, 4, p. 334-351
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| Subject: | Asia-Pacific Rim | communication effectiveness | cross-cultural relationships | cultural adaptation | relationship quality | sales management | trust | Asiatisch-pazifischer Raum | Asia-Pacific region | Interkulturelles Management | Cross-cultural management | Beziehungsmarketing | Relationship marketing | Vertrauen | Confidence | Verkauf | Selling | Grounded Theory | Grounded theory | Kulturelle Identität | Cultural identity | Lieferantenmanagement | Supplier relationship management |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/08853134.2019.1595635 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012200894