Understanding cultural differences in innovation : a conceptual framework and future research directions
V. Kumar
| Year of publication: |
2014
|
|---|---|
| Authors: | Kumar, V. |
| Published in: |
Journal of international marketing. - Chicago, Ill. : Assoc., ISSN 1069-031X, ZDB-ID 915508-9. - Vol. 22.2014, 3, p. 1-29
|
| Subject: | culture | innovation | diffusion of innovations | Innovationsdiffusion | Innovation diffusion | Innovation | Innovationsmanagement | Innovation management | Kulturelle Identität | Cultural identity | Unternehmenskultur | Corporate culture |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010520895