Understanding how stand-alone sustainability courses are taught in marketing : a global baseline analysis
Year of publication: |
2022
|
---|---|
Authors: | Brocato, E. Deanne ; Graul, Antje R. H. ; Huff, Jacob ; Hu, Alysa ; Harms, Jeremy K. |
Published in: |
Journal of marketing education : JME. - Thousand Oaks, Calif. : Sage, ISSN 1552-6550, ZDB-ID 2020298-2. - Vol. 44.2022, 3, p. 337-361
|
Subject: | curriculum development | marketing education | sustainability | sustainability marketing | Lehrplan | Curriculum | Nachhaltige Entwicklung | Sustainable development | Nachhaltigkeit | Sustainability | Marketing | Betriebswirtschaftsstudium | Graduate business education | Welt | World |
-
Embedding the Sustainable Development Goals into higher education institutions' marketing curriculum
Tomasella, Barbara, (2024)
-
Using an experiential business game to stimulate sustainable thinking in marketing education
Bascoul, Ganaël, (2013)
-
Watson, Forrest, (2022)
- More ...
-
Graul, Antje R. H., (2020)
-
Li, Stella Yiyan, (2024)
-
How emotional attachment influences lender participation in consumer-to-consumer rental platforms
Graul, Antje R. H., (2022)
- More ...