Understanding purchase intention during product-harm crises : moderating effects of perceived corporate ability and corporate social responsibility
Chieh-Peng Lin; Shwu-Chuan Chen; Chou-Kang Chiu; Wan-Yu Lee
| Year of publication: |
2011
|
|---|---|
| Authors: | Lin, Chieh-peng ; Chen, Shwu-chuan ; Chiu, Chou-kang ; Lee, Wan-yu |
| Published in: |
Journal of business ethics : JOBE. - Dordrecht : Springer, ISSN 0167-4544, ZDB-ID 868017-6. - Vol. 102.2011, 3, p. 455-471
|
| Subject: | Produktqualität | Product quality | Krisenmanagement | Crisis management | Corporate Social Responsibility | Corporate social responsibility | Konsumentenverhalten | Consumer behaviour | Firmenimage | Corporate reputation | Kfz-Industrie | Automotive industry | Taiwan |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009300628