Understanding the behavior of upscale Chinese consumers
Eugene H. Fram, Lu Le and David McHardy Reid
| Year of publication: |
2002
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|---|---|
| Authors: | Fram, Eugene H. ; Le, Lu ; Reid, David McHardy |
| Published in: |
The Asia Pacific journal of economics and business : APJEB. - Perth, ISSN 1326-8481, ZDB-ID 2071496-8. - Vol. 6.2002, 2, p. 30-45
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| Subject: | Auslandsinvestition | Foreign investment | Multinationales Unternehmen | Transnational corporation | Konsumentenverhalten | Consumer behaviour | China |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001800550