Understanding the Business Value of Information Technology Investments: Theoretical Evidence from Alternative Market and Cost Structures
| Year of publication: |
2004
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|---|---|
| Authors: | Thatcher, Matt E. ; Pingry, David E. |
| Published in: |
Journal of management information systems : JMIS. - Armonk, NY : Sharpe, ISSN 0742-1222, ZDB-ID 8831270. - Vol. 21.2004, 2, p. 61-86
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