Understanding the consequences of pride and shame : how self-evaluations guide moral decision making in business
Year of publication: |
March 2018
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Authors: | Bagozzi, Richard P. ; Sekerka, Leslie E. ; Sguera, Francesco |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 84.2018, p. 271-284
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Subject: | Self-conscious emotions | Pride | Shame | Moral decision making | Emotion | Entscheidung | Decision | Selbstevaluation | Self-assessment | Konsumentenverhalten | Consumer behaviour | Entscheidungstheorie | Decision theory |
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