Understanding the interplay between competitor and alliance orientations in product innovativeness : an integrative framework
Yen-Chun Chen, Ya-Hui Lin, Po-Chien Li, Chung-Jen Chen
| Year of publication: |
2022
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|---|---|
| Authors: | Chen, Yen Chun ; Lin, Ya-Hui ; Li, Po-Chien ; Chen, Chung-jen |
| Published in: |
Technological forecasting & social change : an international journal. - Amsterdam : Elsevier, ISSN 0040-1625, ZDB-ID 280700-2. - Vol. 175.2022, p. 1-14
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| Subject: | Competitor orientation | Alliance orientation | Combinative effect | Concept of fit | Product innovativeness | Strategische Allianz | Strategic alliance | Innovation | Innovationsmanagement | Innovation management | Produktentwicklung | New product development | Theorie | Theory | Unternehmenskooperation | Inter-firm cooperation | Marketingmanagement | Marketing management |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.techfore.2021.121358 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013332808