Understanding the relationship between different facets of materialism and attitude toward green products
Naman Sreen, Shankar Purbey and Pradip Sadarangani
| Year of publication: |
2020
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|---|---|
| Authors: | Sreen, Naman ; Purbey, Shankar ; Sadarangani, Pradip |
| Published in: |
Journal of global marketing. - Philadelphia, PA : Routledge, Taylor & Francis Group, ISSN 1528-6975, ZDB-ID 2068833-7. - Vol. 33.2020, 5, p. 396-416
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| Subject: | attitude toward green products | environmental beliefs | Materialistic values | perceived behavioral control (PBC) | subjective norms | Öko-Produkt | Sustainable product | Konsumentenverhalten | Consumer behaviour | Umweltbewusstsein | Environmental consciousness | Meinung | Opinion |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/08911762.2020.1751370 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012313058