Understanding the Russian consumer
Leonidas C. Leonidou
| Year of publication: |
1992
|
|---|---|
| Authors: | Leonidou, Leonidas C. |
| Published in: |
Marketing and research today : the journal of the European Society for Opinion and Marketing Research. - Amsterdam : ESOMAR, ISSN 0923-5957, ZDB-ID 1005558-7. - Vol. 20.1992, 1, p. 75-83
|
| Subject: | Marktforschung | Market research | Konsumentenverhalten | Consumer behaviour | Russland | Russia |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001124138