Unfolding the impacts of transaction-specific investments : moderation by out-of-the-channel-loop perceptions and achievement orientations
Ce Mo, Ting Yu, Ko de Ruyter, Ching-Fu Chen
| Year of publication: |
2019
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|---|---|
| Authors: | Mo, Ce ; Yu, Ting ; Ruyter, Ko de ; Chen, Ching-fu |
| Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 78.2019, p. 17-26
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| Subject: | Out-of-the-channel-loop perceptions | Transaction-specific investments | Achievement orientation | Opportunism behavioral intentions | Extra-role behavioral intentions | Wahrnehmung | Perception | Konsumentenverhalten | Consumer behaviour | Verbrauchereinstellung | Consumer attitudes |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.indmarman.2017.10.002 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012026087