Unlocking the black box of sponsorship in participant-based sport
Konstantinos Koronios, Lazaros Ntasis and Panagiotis Dimitropoulos, and Anna Gerke
| Year of publication: |
2022
|
|---|---|
| Authors: | Koronios, Konstantinos ; Ntasis, Lazaros ; Dimitropoulos, Panagiotis ; Gerke, Anna |
| Published in: |
Sport, Business and Management : an international journal ; SBM. - Bingley : Emerald, ISSN 2042-6798, ZDB-ID 2589607-6. - Vol. 12.2022, 5, p. 598-617
|
| Subject: | Martial arts | Participant-based sport | Sport sponsorship | Sponsoring | Sponsorship | Sport | Sports | Sportmarketing | Sports marketing | Profisport | Professional sports | Kunst | Arts |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/SBM-12-2021-0148 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014317599