Unplanned behaviour of exhibition attendees and the booth recommender system : the goal framing theory perspective
Namho Chung, Chulmo Koo and Jae Kyeong Kim
| Year of publication: |
2013
|
|---|---|
| Authors: | Chung, Namho ; Koo, Chulmo ; Kim, Jae Kyeong |
| Published in: |
Information and communication technologies in tourism 2013 : proceedings of the international conference in Innsbruck, Austria, January 22 - 25, 2013. - Berlin : Springer, ISBN 3-642-36308-3. - 2013, p. 460-471
|
| Subject: | Personalisierung | Personalization | Konsumentenverhalten | Consumer behaviour | Verhalten | Behaviour |
| Extent: | Ill., graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009755520