Unveiling the mediating effects of destination gender on tourist loyalty
Wengu Ren and Li Pan
Year of publication: |
2024
|
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Authors: | Ren, Wengu ; Pan, Li |
Published in: |
Journal of travel and tourism marketing. - [Erscheinungsort nicht ermittelbar] : Routledge, ISSN 1540-7306, ZDB-ID 2112951-4. - Vol. 41.2024, 5, p. 705-725
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Subject: | anthropomorphic cognition | cognitive-affective-conative (CAC) model | destination femininity | destination gender | destination masculinity | dominance analysis | gender identity congruity | tourism experience memorability | Tourism marketing | tourist loyalty | Tourismusmarketing | Geschlecht | Gender | Urlaubsverhalten | Holiday behaviour | Destinationsmanagement | Destination management | Tourismus | Tourism | Beziehungsmarketing | Relationship marketing | Kognition | Cognition | Konsumentenverhalten | Consumer behaviour |
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