Urban amenities as determinants of selecting a logo type in Korea: the multinomial logit approach with the bootstrap sample
| Year of publication: |
2012
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|---|---|
| Authors: | Choi, Eugene |
| Published in: |
Quality & Quantity: International Journal of Methodology. - Springer. - Vol. 46.2012, 1, p. 391-404
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| Publisher: |
Springer |
| Subject: | City logo | Multinomial logit model | Bootstrap sample |
| Extent: | text/html |
|---|---|
| Type of publication: | Article |
| Source: |
Persistent link: https://www.econbiz.de/10009396526