Urban Vietnamese consumers' preferences for attributes of sustainably produced rice
Year of publication: |
2023
|
---|---|
Authors: | Nguyen Thuy Trang ; Kopp, Steven W. ; Vo Hong Tu ; Yabe, Mitsuyasu |
Published in: |
Journal of consumer marketing. - Bradford : Emerald, ISSN 2052-1200, ZDB-ID 2032361-X. - Vol. 40.2023, 3, p. 286-304
|
Subject: | Choice modeling | Emerging economies | Impure public good | Rice | Sustainable food production | Willingness to pay | Zahlungsbereitschaftsanalyse | Reisanbau | Rice production | Konsumentenverhalten | Consumer behaviour | Vietnam | Viet Nam | Öffentliche Güter | Public goods | Nachhaltige Entwicklung | Sustainable development | Reis | Reismarkt | Rice market | Bio-Lebensmittel | Organic food |
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