Extent: | XXIII, 324 S. : graph. Darst. 1 CD-ROM (12 cm) - Tabellenanh. |
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Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Dissertation u.a. Prüfungsschriften |
Language: | German |
Thesis: | Zugl.: Bonn, Univ., Diss., 2012 |
ISBN: | 978-3-9815095-0-2 |
Classification: | Marketing |
Source: |
Persistent link: https://www.econbiz.de/10009600303