User Generated Content: Web 2.0 Taking the Video Sector by Storm

This article examines the communities involved in the distribution and sharing of videos on the internet. Firstly, we study the practices connected with user generated content and describe the appearance of new players (YouTube, Dailymotion, Google Video, Zudeo, etc.) in the audiovisual landscape. We then discuss regulation of the new community model of digital content distribution before moving on to underline the need for the film and audiovisual industries to socially construct new cultural and commercial experiences with film fans.