Using a business game concept to enhance servitization: a longitudinal case study
| Year of publication: |
2012
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|---|---|
| Authors: | Laine, Teemu ; Paranko, Jari ; Suomala, Petri |
| Published in: |
Managing service quality : MSQ ; an international journal. - Bingley : Emerald, ISSN 0960-4529, ZDB-ID 12163971. - Vol. 22.2012, 5 (31.8.), p. 428-447
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