Using a nested logit model to forecast television ratings
| Year of publication: |
2012
|
|---|---|
| Authors: | Danaher, Peter ; Dagger, Tracey |
| Published in: |
International journal of forecasting. - Amsterdam [u.a.] : Elsevier, ISSN 0169-2070, ZDB-ID 283943x. - Vol. 28.2012, 3, p. 607-623
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