Using an Elaboration Likelihood Approach to Better Understand the Persuasiveness of Website Privacy Assurance Cues for Online Consumers
Year of publication: |
2014
|
---|---|
Authors: | Lowry, Paul Benjamin ; Moody, Gregory D ; Vance, Anthony ; Jensen, Matthew ; Jenkins, Jeffrey L. ; Wells, Taylor Michael |
Publisher: |
[S.l.] : SSRN |
Subject: | Konsumentenverhalten | Consumer behaviour | Website | Datenschutz | Data protection | Online-Handel | Online retailing | Electronic Commerce | E-commerce | Online-Marketing | Internet marketing |
Extent: | 1 Online-Ressource (41 p) |
---|---|
Type of publication: | Book / Working Paper |
Language: | English |
Notes: | In: Journal of the American Society for Information Science and Technology, vol. 63(4), pp. 755-766 ( Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments October 23, 2011 erstellt |
Source: | ECONIS - Online Catalogue of the ZBW |
-
Tandon, Urvashi, (2016)
-
Limbu, Yam B., (2018)
-
Determinants of repurchase intentions at online stores in Indonesia
Wijaya, Rahmad, (2018)
- More ...
-
Moody, Gregory D, (2009)
-
Effects of Automated and Participative Decision Support in Computer-Aided Credibility Assessment
Jensen, Matthew, (2014)
-
Lowry, Paul Benjamin, (2012)
- More ...