Using real options to investigate the market value of virtual world businesses
Sung-Byung Yang; Jee-Hae Lim; Wonseok Oh; Animesh Animesh, Alain Pinsonneault
| Year of publication: |
2012
|
|---|---|
| Authors: | Yang, Sung-byung ; Lim, Jee Hae ; Oh, Wonseok ; Animesh, Animesh ; Pinsonneault, Alain |
| Published in: |
Information systems research : ISR. - Catonsville, MD : INFORMS, ISSN 1047-7047, ZDB-ID 1081934-4. - Vol. 23.2012, 3/2/2, p. 1011-1029
|
| Subject: | Virtuelle Realität | Virtual reality | Betriebliches Informationssystem | Business intelligence system | Investitionsentscheidung | Investment decision | Realoptionsansatz | Real options analysis | Ereignisstudie | Event study |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009656980