Using research in public relations : applications to program management
Year of publication: |
1990
|
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Authors: | Broom, Glen M. ; Dozier, David M. |
Publisher: |
Englewood Cliffs, NJ : Prentice-Hall |
Subject: | Öffentlichkeitsarbeit | Forschung |
Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
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Public Relations metrics : research and evaluation
Ruler, Betteke van, (2008)
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Public relations, society and culture : theoretical and empirical explorations
Edwards, Lee R., (2011)
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(1971)
- More ...
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Communication networks and the role of thresholds in the adoption of innovations
Dozier, David M., (1978)
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Cutlip & Center's effective public relations
Broom, Glen M., (2009)
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Manager's guide to excellence in public relations and communication management
Dozier, David M., (1995)
- More ...