Utilitarian motivations in online consumption : dimensional structure and scales
Francisco J. Martínez-López; Cintia Pla-García; Juan Carlos Gázquez-Abad; Inma Rodríguez-Ardura
| Year of publication: |
2014
|
|---|---|
| Authors: | Martínez-López, Francisco J. ; Pla-García, Cintia ; Gázquez-Abad, Juan Carlos ; Rodríguez-Ardura, Inma |
| Published in: |
Electronic commerce research and applications. - Amsterdam [u.a.] : Elsevier, ISSN 1567-4223, ZDB-ID 2539019-3. - Vol. 13.2014, 3, p. 188-204
|
| Subject: | Online consumption | Utilitarian motivations | Full dimensional structure | Measurement scales | Validation | Konsumentenverhalten | Consumer behaviour | Utilitarismus | Utilitarianism | Motivation | Online-Handel | Online retailing | Messung | Measurement | Theorie | Theory |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011348323