Value co-creation and co-destruction in the digital transformation of highly traditional companies
Aleksandra Hauke-Lopes, Milena Ratajczak-Mrozek and Marcin Wieczerzycki
| Year of publication: |
2023
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|---|---|
| Authors: | Hauke-Lopes, Aleksandra ; Ratajczak-Mrozek, Milena ; Wieczerzycki, Marcin |
| Published in: |
The journal of business & industrial marketing. - Bradford : Emerald, ISSN 2052-1189, ZDB-ID 2019934-X. - Vol. 38.2023, 6, p. 1316-1331
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| Subject: | Digital resources | Digital transformation | Friction | Lubricants | Resource interaction approach | Value co-creation | Value co-destruction | Digitalisierung | Digitization | Betriebliche Wertschöpfung | Value creation | Kundenintegration | Customer integration | Ressourcenorientierter Ansatz | Resource-based view | Computerunterstützung | Computerized method |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/JBIM-10-2021-0474 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014276778