Value co-creation and customer-driven innovation in social networking systems
Garyfallos Fragidis, Ioannis Ignatiadis, and Chris Wills
| Year of publication: |
2010
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|---|---|
| Authors: | Fragidis, Garyfallos ; Ignatiadis, Ioannis ; Wills, Chris |
| Published in: |
Exploring services science : first international conference, IESS 2010, Geneva, Switzerland, February 17 - 19, 2010 ; revised papers. - Berlin : Springer, ISBN 3-642-14318-0. - 2010, p. 254-258
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| Subject: | Soziales Netzwerk | Social network | Kundenintegration | Customer integration | Innovation | Beziehungsmarketing | Relationship marketing | Betriebliche Wertschöpfung | Value creation | Wissenstransfer | Knowledge transfer | Innovationsmanagement | Innovation management |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10003990201