Value co-creation in online healthcare communities : the impact of patients' reference frames on cure and care
Year of publication: |
2018
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Authors: | Van Oerle, Sarah ; Lievens, Annouk ; Mahr, Dominik |
Published in: |
Psychology & marketing. - New York, NY : Wiley Interscience, ISSN 1520-6793, ZDB-ID 2002068-5. - Vol. 35.2018, 9, p. 629-639
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Subject: | healthcare communities | other referencing | self-referencing | value co-creation | Kundenintegration | Customer integration | Gesundheitswesen | Health care system | Betriebliche Wertschöpfung | Value creation | Patienten | Patients | Gesundheitsversorgung | Health care | Social Web | Social web | Dienstleistungsqualität | Service quality |
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