Virales Marketing
Mike Friedrichsen
| Year of publication: |
2007
|
|---|---|
| Authors: | Friedrichsen, Mike |
| Published in: |
Medienwirtschaft : MW ; Perspektiven der digitalen Transformation. - Hamburg : New-Business-Verl., ISSN 1613-0669, ZDB-ID 2142192-4. - Vol. 4.2007, 3, p. 40-45
|
| Subject: | Werbung | Advertising | Werbeplanung | Advertising planning | Werbewirkung | Advertising effects | Glaubwürdigkeit | Credibility |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | German |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003540489