Virtual communities : the impact of a commercial orientation on the attitudes towards virtual communities
Min-Young Lee; Kelly Green Atkins; Youn-Kyung Kim
| Year of publication: |
2009
|
|---|---|
| Authors: | Lee, Min-young ; Atkins, Kelly Green ; Kim, Youn-kyung |
| Published in: |
International journal of electronic marketing and retailing : IJEMR. - Olney, Bucks. : Inderscience Enterprises Ltd., ISSN 1741-1025, ZDB-ID 21933686. - Vol. 2.2008/09, 3, p. 220-238
|
| Extent: | Ill., graph. Darst. |
|---|---|
| Type of publication: | Article |
| Language: | English |
| Source: |
Persistent link: https://www.econbiz.de/10009878504