Web 2.0 and beyond : understanding the new online business models, trends, and technologies

Tom Funk

Introduction : what is Web 2.0 and how will it change my business? -- Power to the people -- Pull media, not push -- The Web as platform : the network is the computer -- Case studies : rapidly changing online landscapes -- Successful online business models for Web 2.0 and beyond -- Ten things you should do to make your business more "Web 2.0" -- The dark side : how the latest developments in cyber crime can ruin your day--or business -- Web 3.0 : what does the future hold?

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Year of publication:	2009
Authors:	Funk, Tom
Publisher:	Westport, Conn. [u.a.] : Praeger
Subject:	Electronic Commerce \| E-commerce \| Geschäftsmodell \| Business model \| Social Web \| Social web \| IT-Kriminalität \| IT crime \| World Wide Web 2.0 \| Online-Marketing
Description of contents:	Table of Contents [gbv.de] ; Table of Contents [gbv.de]

Extent:	XVII, 172 S.
Type of publication:	Book / Working Paper
Type of publication (narrower categories):	Ratgeber ; Guidebook
Language:	English
Notes:	Includes bibliographical references and index Introduction : what is Web 2.0 and how will it change my business? -- Power to the people -- Pull media, not push -- The Web as platform : the network is the computer -- Case studies : rapidly changing online landscapes -- Successful online business models for Web 2.0 and beyond -- Ten things you should do to make your business more "Web 2.0" -- The dark side : how the latest developments in cyber crime can ruin your day--or business -- Web 3.0 : what does the future hold?
ISBN:	978-0-313-35187-7 ; 0-313-35187-2
Source:	ECONIS - Online Catalogue of the ZBW

Persistent link: https://www.econbiz.de/10013485414