Web site customer orientations, Web site quality, and purchase intentions: The role of Web site personality
| Year of publication: |
2009
|
|---|---|
| Authors: | Poddar, Amit ; Donthu, Naveen ; Wei, Yujie |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 1897731. - Vol. 62.2009, 4, p. 441-451
|