What are the determinants of consumers' online reviews adoption for hotel bookings : a structural equation modelling approach
Suman Lata, Krishma Rana
| Year of publication: |
2021
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|---|---|
| Authors: | Lata, Suman ; Rana, Krishma |
| Published in: |
Enlightening tourism : ET ; a pathmaking journal. - Huelva : Univ., ISSN 2174-548X, ZDB-ID 2631025-9. - Vol. 11.2021, 1, p. 171-193
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| Subject: | Consumer's Intentions | Information Adoption Model | Online Hotel Booking | Online Reviews | Online Travel Aggregators | Hotellerie | Hotel industry | Konsumentenverhalten | Consumer behaviour | Online-Handel | Online retailing | Virales Marketing | Viral marketing | Innovationsakzeptanz | Innovation adoption | Strukturgleichungsmodell | Structural equation model | Electronic Commerce | E-commerce | Online-Buchungssystem | Online booking system | Social Web | Social web | Online-Marketing | Internet marketing | Personalisierung | Personalization |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.33776/et.v11i1.5354 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10012583842