What attracts me or prevents me from mobile shopping? : an adapted UTAUT2 model empirical research on behavioral intentions of aspirant young consumers in Pakistan
Muhammad Shehzad Hanif, Min Wang, and Muhammad Usman Mumtaz, Zeeshan Ahmed, and Waqas Zaki
| Year of publication: |
2022
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|---|---|
| Authors: | Hanif, Muhammad Shehzad ; Wang, Min ; Mumtaz, Muhammad Usman ; Ahmed, Zeeshan ; Zaki, Waqas |
| Published in: |
Asia Pacific journal of marketing and logistics. - [Erscheinungsort nicht ermittelbar] : Proquest, ISSN 1758-4248, ZDB-ID 2037486-0. - Vol. 34.2022, 5, p. 1031-1059
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| Subject: | Customized model | Mobile shopping Intention | Pakistan | Structural assurance | UTAUT | Konsumentenverhalten | Consumer behaviour | Online-Handel | Online retailing | Innovationsakzeptanz | Innovation adoption | Verbrauchereinstellung | Consumer attitudes |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/APJML-09-2020-0659 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013390976