What can big data and text analytics tell us about hotel guest experience and satisfaction?
Year of publication: |
2015
|
---|---|
Authors: | Xiang, Zheng ; Schwartz, Zvi ; Gerdes, John H. ; Uysal, Muzaffer |
Published in: |
International journal of hospitality management. - Amsterdam [u.a.] : Elsevier, ISSN 0278-4319, ZDB-ID 1074264-5. - Vol. 44.2015, p. 120-130
|
Subject: | Big data | Text analytics | Guest experience | Satisfaction | Hotel management | Big Data | Hotellerie | Hotel industry | Kundenzufriedenheit | Customer satisfaction | Data Mining | Data mining |
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