What do buyers really want when shopping for travel online? : the relationship between travel product attributes and online buyer behaviour
Gregory Dunn, Seyhmus Baloglu, Katerina Annaraud and Pearl Brewer
| Year of publication: |
2010
|
|---|---|
| Authors: | Dunn, Gregory ; Baloglu, Seyhmus ; Annaraud, Katerina ; Brewer, Pearl |
| Published in: |
International journal of revenue management : IJRM. - Olney, Bucks : Inderscience Enterprises, ISSN 1474-7332, ZDB-ID 2193374-1. - Vol. 4.2010, 3/4, p. 344-362
|
| Subject: | Konsumentenverhalten | Consumer behaviour | Online-Handel | Online retailing | Urlaubsverhalten | Holiday behaviour | Electronic Commerce | E-commerce |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10008746346