What drives emerging products adoption intention? : comparing strategic entrepreneurship outcome of leading digital multi-sided platform startups
Leony Paulina, Adhi Setyo Santoso, Chongmi An, Filda Rahmiati, Andi Ina Yustina
| Year of publication: |
2024
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|---|---|
| Authors: | Paulina, Leony ; Santoso, Adhi Setyo ; An, Chongmi ; Rahmiati, Filda ; Yustina, Andi Ina |
| Published in: |
International journal of business. - Taichung, Taiwan : College of Management, Chaoyang University of Technology, ISSN 1083-4346, ZDB-ID 1315114-9. - Vol. 29.2024, 1, p. 17-35
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| Subject: | emerging products | strategic entrepreneurship | multi-sided platform | tasktechnology fit | e-wallet tasks | compatibility | relative advantages | adoption intention | Unternehmensgründung | Business start-up | Strategisches Management | Strategic management | Netzwerkökonomik | Network economics | Innovationsdiffusion | Innovation diffusion | Innovationsakzeptanz | Innovation adoption | Konsumentenverhalten | Consumer behaviour |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.55802/IJB.029(1).002 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014554263