What drives higher beer ratings? : evidence from big data
Andrew Manikas, Michael Godfrey, Jason Woldt
| Year of publication: |
2022
|
|---|---|
| Authors: | Manikas, Andrew ; Godfrey, Michael ; Woldt, Jason |
| Published in: |
International journal of management and marketing research : IJMMR. - Hilo, Hawaii : IBFR, ISSN 1933-3153, ZDB-ID 2536557-5. - Vol. 15.2022, 1, p. 1-13
|
| Subject: | Big Data | Supply Chain Analytics | Consumer Reviews | Big data | Lieferkette | Supply chain | Konsumentenverhalten | Consumer behaviour | Data Mining | Data mining |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013454869