What drives the successful launch of IoT-related business models?
Year of publication: |
2023
|
---|---|
Authors: | Falkenreck, Christine ; Leszczyński, Grzegorz ; Zieliński, Marek |
Published in: |
The journal of business & industrial marketing. - Bradford : Emerald, ISSN 2052-1189, ZDB-ID 2019934-X. - Vol. 38.2023, 13, p. 180-194
|
Subject: | Business-to-business | Disruptive business models | Internet of Things offering | Quantitative study | Geschäftsmodell | Business model | Internet der Dinge | Internet of things | Electronic Commerce | E-commerce | Erfolgsfaktor | Success factor |
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