What fashion startups should know before launching crowdfunding projects : focusing on Wadiz reward crowdfunding
Jisu Ko and Eunju Ko
| Year of publication: |
2021
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| Authors: | Ko, Jisu ; Ko, Eunju |
| Published in: |
Journal of global fashion marketing : JGfM. - [Abingdon, Oxon] : Routledge, Taylor & Francis, ISSN 2325-4483, ZDB-ID 2669285-5. - Vol. 12.2021, 2, p. 176-191
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| Subject: | fashion crowdfunding | reward crowdfunding | fashion startups | success factors | South Korea | Crowdfunding | Erfolgsfaktor | Success factor | Mode | Fashion | Unternehmensgründung | Business start-up | Südkorea | Gründungsfinanzierung | Start-up financing | Bekleidungsindustrie | Clothing industry | Textilhandel | Textile distribution |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/20932685.2020.1870521 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012500751